About
Elevitta
Mrs. India World
"Where Elegance meets power and every queen rises"
Elevitta Mrs. India World is India’s most prestigious national platform exclusively designed for married Indian women who aspire to make their mark on the global stage. It is the only official Indian pageant that sends its winner to represent the country at the esteemed Mrs. World pageant—the world’s oldest and most prestigious international pageant for married women.
Launched in 2025, this inaugural edition of Elevitta Mrs. India World marks a new era in Indian pageantry, built on the foundation of empowerment, elegance, and excellence. Though this is our debut season, the pageant is led by globally accomplished mentors who bring decades of industry experience and a legacy of success.
Our Vision
To empower married women by providing a prestigious platform that celebrates their beauty, confidence, and achievements—opening doors to opportunities in the glamour industry and beyond.
Our Mission
To redefine pageantry as a transformative journey—equipping married Indian women with the skills, exposure, and connections needed to thrive beyond the crown in the world of fashion, media, and entertainment.
Our Global Legacy: About Mrs. World
Mrs. World is the first and largest international beauty pageant for married women, conceived in 1984. Originally known as Mrs. Woman of the World from 1984 to 1987, it was renamed Mrs. World in 1988. Rooted in the legacy of the Mrs. America pageant, it has become a global celebration of womanhood, elegance, and achievement.
Held in glamorous locations around the world, the Mrs. World pageant represents the pinnacle of international pageantry for married women. The reigning Mrs. World (as of January 2025) is Tshego Gaelae from South Africa, who was crowned in Las Vegas, United States.
Headquartered in Los Angeles, Mrs. World continues to be the gold standard for marital beauty and influence, with over four decades of history, prestige, and global reach.
Meet the Founders
Sargam Koushal
Mrs. World 2022, National Director
Mrs. World 2022, Sargam Koushal brings a global legacy to Indian pageantry as the National Director of Elevitta Mrs. India World. With a dynamic career spanning fashion, entertainment, and thought leadership, she has worked with esteemed platforms such as Lakmé Fashion Week, Dabur, Bluestar, TopGear Magazine India and Rareism, to name a few. She is also a TEDx speaker , further establishing her voice in the realm of empowerment and transformation.
Now a celebrated pageant mentor, Sargam leads with authenticity and impact—guiding aspirants through the world of pageantry with confidence, poise, and real-world preparation. Her journey stands as a testament to grace, determination, and the power of vision.
Serena Khat
Celebrity Stylist, Co-Director
A distinguished Celebrity Stylist and founder of Style by Serena, Serena Khat has built an empire on aesthetics and ambition. Known for styling A-list celebrities such as Siddharth Malhotra, Abhay Deol, and Esha Gupta, she is one of the most sought-after image architects in the industry.
Serena has revolutionized pageant styling, curating winning looks for nearly every major international title—from Miss World to Miss Universe. As Co-Director of Elevitta Mrs. India World, she channels her deep industry insight into mentoring contestants and shaping their journeys with refinement, originality, and professional polish.